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Lancome Presents the Second Annual Genes Day October 21st, 2011

30.09.11

"The partnership between Lancome and St. Jude Children's Fact-finding Hospital is a true celebration of the beauty of giving," says Lancome ambassadress Julia Roberts. "I'm honored to be part of the Lancome kinsmen as it supports St. Jude's mission of helping children with cancer and other way of life-threatening diseases."

Lancome, the world's largest luxury belle brand, pledges to double last year's donation and bring $300,000 to support the lifesaving research and treatment done at St. Jude.

"We're proud to glue forces with St. Jude for a second year in a row," says Serge Jureidini, president of Lancome USA. "St. Jude is an systematizing that shares Lancome's commitment to groundbreaking research and we're committed to supporting the promote for years to come." Jureidini adds that in this second year, it's even more purify that Lancome and St. Jude share many of the same core values, namely their focus on inspect-led initiatives. "Our partnership," says Jureidini, "only grows stronger."

Source: MarketWatch (press release)

Kate Winslet and Lancôme team up for charity

27.09.11

Kate Winslet and Lancôme have collaborated on a mould-up collection for charity.

The limited edition collection is Lancôme's 2011 after-black winter range. The collection features the basic dinner party staples, blusher, lipstick and nail polish.

Proceeds from the store will go towards Kate's non-profit charity The Golden Hat Foundation. The Base was established by Kate after she narrated Icelandic documentary, A Protect's Courage: Talking Back to Autism (aka The Sunshine Boy).

The British actress was so moved by the account of a mother struggling to help her autistic child that she was inspired to steer a course for a change herself. The foundation aims to help autistic children down more clearly and offer them education and job training which is adapted to their helplessness.

Cosmetic giant Lancôme have offered to donate 150,000 euros from their sales profits to the instituting.

Kate was deeply moved by their participation in the project.

"Lancôme's point offer of support was a huge display of confidence and generosity," she told British newspaper The Telegraph. "I knew it would honest many doors."

Source: Belfast Telegraph

Lancôme unveils stunning autumn collection

21.09.11

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Inspired by the Femme Fatale trend of the 1930s and 40s, Aaron De Mey celebrates the flashy style of the urban, daring and stylish woman of this period in his new collection for Lancôme. A woman who used her pounce upon-up to define, enhance, strengthen and intensify her beauty.

He says: "I indeed wanted to create an essential make-up collection that represents the staples of a chic, cultivated women's make-up arsenal: red lips, brown lined, sculpted, defined eyes, groomed brows and puffy lashes... A neutral coloured make-up with metallic hints layered over matt sculpting, defining powders. A gain to simplicity and sophistication. "It allows me to show a glamorous, written, sophisticated make-up style: Brown lined eyes with shades of taupe, red painted lips and red or sparkly criminal nails... Very Femme Fatale."

Source: Westmeath Independent